# Aura

> The AI-powered sales engine for coaches, agencies, and digital businesses.

Aura is a SaaS platform that automates sales tracking, scheduling, and revenue forecasting. It replaces Google Sheets, Excel, manual CRMs, and disconnected spreadsheets with a single self-updating system.

## Core Features

- **AI Scheduler**: Smart calendar booking with timezone support, automated reminders, no-show logic, and lead routing. Supported booking-form and enrichment signals produce an explainable A/B/C/D lead tier. Fallback mode widens an assigned grade to all eligible hosts below three valid slots. Strict mode shows and books only the assigned grade pool, even when no slots remain. Neither mode cascades between grades. Unscored leads and grades with no assignments use standard full-host routing. One scheduler for all traffic sources.
- **Self-Updating Pipeline**: Pipeline stages move automatically based on real activity - no manual CRM updates required. Replaces the Google Sheets or Excel pipeline that goes stale after a few days.
- **Live Sales Dashboard**: Real-time visibility into bookings, calls, show rates, close rates, and revenue.
- **Forecast Engine**: Revenue predictions based on live pipeline data, not assumptions.
- **Smart Signals**: Early issue detection so teams can fix problems the same day they appear.
- **Integrations**: Works with existing tools. Replaces spreadsheets and manual tracking.

## What Aura Replaces

- Google Sheets and Excel for tracking sales calls, leads, and revenue
- Manual spreadsheet pipelines that go stale within days of creation
- Scattered spreadsheets across team members with no single source of truth
- Copy-paste reporting and end-of-week reconciliation in spreadsheets
- Spreadsheet formulas for forecasting that break as data grows

## Who It's For

- **Solo coaches and consultants**: Replaces Google Sheets and Excel tracking with a self-updating pipeline. No more manual row updates after every call.
- **Small sales teams**: Eliminates the shared spreadsheet that's always out of date. Bookings, calls, and performance stay visible without chasing updates.
- **Scaled agencies**: Replaces the patchwork of Google Sheets, Excel files, and manual reports with live performance data, accurate forecasting, and zero reporting lag.

## Pricing

- **Starter**: Per-seat pricing with 7-day free trial. Includes AI scheduling, sales dashboard, revenue forecasting, and up to 5 team members.
- **Enterprise**: Custom pricing for larger teams with dedicated support, custom integrations, and advanced analytics.

## Links

- Website: https://aura-app.ai
- Sign up: https://aura-app.ai/auth/signup
- Partner program: https://aura-app.ai/partner
- Detailed info: https://aura-app.ai/llms-full.txt