Terms of Service

1. Acceptance of Terms

By accessing and using Aura ("Service"), you accept and agree to be bound by the terms and provisions of this agreement. If you do not agree to abide by these terms, please do not use this service. These Terms, together with our Privacy Policy, constitute the entire legal agreement between you and Aura A.I LLC regarding your use of the Service.

2. Description of Service

Aura A.I LLC provides a multi-tenant sales activity tracking and coaching platform that integrates with calendar systems (including Google Calendar, Microsoft Outlook, and others) through our integration provider Nylas to analyze meeting performance and provide AI-powered data-driven insights for sales teams.

2.1 Service Features

• Meeting activity tracking and classification
• Sales performance analytics and reporting
• AI-powered transcript analysis and insights
• Team coaching recommendations
• Public scheduling pages for lead capture
• Calendar integration via Nylas (supports Google Calendar, Microsoft Outlook, and other providers)
• Meeting recording and transcript processing via Nylas Notetaker

3. Multi-Tenant Architecture and Data Isolation

3.1 Organization-Based Access

Aura operates as a multi-tenant platform where each organization maintains completely isolated data. Access is managed through organization membership and roles configured by organization administrators.

• Organization Admins: Can invite or remove members, configure settings, and access all organizational data.
• Organization Members: Access data based on permissions set by administrators.
• No Cross-Organization Access: It is technically impossible to access another organization's data due to Row Level Security (RLS) enforced at the database level.

3.2 Data Security

Your organization's data is protected by:

• Database-level Row Level Security (RLS) enforcing organization isolation
• Role-based access control managed through Clerk authentication provider
• Encryption in transit (TLS 1.3) and at rest (AES-256)
• SOC 2 Type II certified infrastructure providers (Supabase, Vercel, Clerk)

4. Authentication and Account Management

4.1 Clerk Authentication

Aura uses Clerk Inc. as its authentication provider. By using Aura, you agree to Clerk's Terms of Service and understand that:

• Account creation and password management is handled by Clerk
• Multi-factor authentication (MFA) is available and recommended for security
• Organization membership is managed through Clerk's organization API
• SSO (Single Sign-On) may be available depending on your plan

4.2 Account Credentials

• You are responsible for maintaining the confidentiality of your account credentials.
• You agree not to share credentials with anyone outside your organization.
• Notify support@aura-app.ai immediately if you believe your account has been compromised.
• Shared accounts or credential sharing violates this agreement.

5. Calendar Integration (via Nylas)

5.1 Integration Provider

Aura integrates with calendar systems (including Google Calendar, Microsoft Outlook, and others) through Nylas Inc., which acts as our integration provider. By connecting your calendar account through Nylas, you explicitly consent to Aura accessing your calendar data as described in our Privacy Policy. You may revoke this authorization at any time through your account settings or by disconnecting the calendar integration.

Important: You represent that you have authority to grant access to calendar data on behalf of your organization.

5.2 Scope of Access

Aura will only access calendar data necessary for providing our services, including:

• Calendar events and meeting metadata (title, time, participants, description)
• Meeting recordings (when available through Nylas Notetaker)
• Meeting transcripts (when available through Nylas Notetaker)
• Meeting participant information
• Conference or meeting links

5.3 Data Processing

You acknowledge that Aura may process your calendar data using automated systems and artificial intelligence for the purpose of providing sales analytics and insights. See the AI Processing section below for details.

6. Public Scheduling & Booking Integration

6.1 Public Booking Pages

Aura provides public scheduling pages that allow external visitors to book meetings with your team. These booking pages are managed through Nylas scheduling integration. By using public booking pages, you agree to Nylas' Terms of Service as they apply to scheduling functionality.

6.2 Booking Features

• Booking URL: Each organization receives a unique public booking URL that customers and prospects can use to schedule meetings.
• Lead Capture: Leads who book through public pages are captured in your Aura account with contact information (name, email, phone, company) and pre-qualification data.
• Appointment Data: Meeting details (time, duration, participant info) are stored in your organization's data.
• Booking Notifications: Participants receive automatic confirmation and reminder emails via Resend email service.

7. User Responsibilities

7.1 Account Security

• Maintain the confidentiality of your account credentials.
• Notify us immediately of any unauthorized use of your account.
• Ensure your organization has appropriate permissions for data sharing.
• Comply with your organization's data governance policies.

7.2 Lawful Use

• Use the Service only for lawful business purposes.
• Respect participant privacy and consent requirements.
• Comply with applicable data protection laws (GDPR, CCPA, etc.).
• Do not attempt to circumvent security measures.
• Do not upload, process, or store recordings without obtaining necessary consent from all participants.

7.3 Content and Data

• You retain ownership of your data and content.
• You are responsible for the accuracy and legality of your data.
• You must have necessary rights and permissions to share data with Aura.
• You will not upload or share malicious or harmful content.
• You are responsible for ensuring compliance with recording consent laws in your jurisdiction.

8. Privacy and Data Protection

8.1 Privacy Policy

Our collection and use of personal information is governed by our Privacy Policy, which is incorporated into these Terms by reference. By using Aura, you consent to the data practices described in the Privacy Policy.

8.2 Data Retention and Deletion

• Meeting metadata retained for service duration plus 30 days after account deletion.
• Raw recordings processed and deleted within 48 hours (insights retained).
• You may request data deletion at any time via privacy@aura-app.ai.
• Complete account deletion processed within 30 days.

8.3 Account Deletion Process

When your account is deleted, the following actions are taken automatically:

• Your user record is permanently removed from our database.
• Your calendar connections (Nylas grants) are disconnected and deleted.
• Your organization memberships are revoked.
• Organization data (calls, leads, analytics) is retained for the organization. Your name is preserved in historical records for audit purposes, but your active user reference is removed.
• An immutable audit log entry is created for compliance tracking.

8.4 Security Measures

We implement industry-standard security measures including encryption (TLS in transit, AES-256 at rest), access controls, and monitoring to protect your data. However, no security system is completely impenetrable, and we cannot guarantee absolute security.

8.5 Subprocessor Change Notice

We will notify customers 30 days before adding a new subprocessor that processes customer personal data. Customers may object to a new subprocessor by emailing privacy@aura-app.ai. The current list of subprocessors is maintained on our Privacy Policy; a complete change history is available upon request.

9. Artificial Intelligence Processing

9.1 AI-Powered Features

Aura uses AI providers (Anthropic Claude, OpenAI GPT, Google Gemini) to process meeting transcripts and generate sales insights. By using Aura, you consent to:

• Sending meeting transcripts to AI providers for analysis.
• AI-generated insights being returned and stored in your Aura account.
• Our third-party AI providers processing your data according to their privacy terms.

9.2 Data Handling

• In-Memory Processing: Transcripts are processed by AI providers in-memory and not permanently stored by them.
• API Terms: AI providers do not train on data sent via their APIs (unless explicitly opted into).
• Generated Insights: All AI-generated insights are stored in your organization's Aura database.
• Configuration: You can select which AI provider to use or disable AI features entirely.

9.3 AI Transparency

Aura clearly indicates when content has been generated or processed by AI. All AI-generated insights are labeled as such within the application interface. We are committed to transparency about AI involvement in data processing, consistent with emerging regulations including the EU AI Act.

9.4 AI Limitations

AI-generated insights are recommendations only, not guaranteed advice. Aura makes no warranties regarding AI accuracy or completeness. You are responsible for reviewing and validating all AI-generated content before using it for business decisions.

10. Privacy Signals and Do Not Sell

10.1 Global Privacy Control (GPC)

We honor the Global Privacy Control (GPC) browser signal as required by the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA). When your browser sends a GPC signal, all non-essential tracking is automatically disabled.

10.2 Do Not Sell or Share

Aura does not sell or share your personal information. We do not sell data to third parties, data brokers, or advertisers. We do not share personal information for cross-context behavioral advertising. Third-party tracking scripts (when loaded with your consent) are used solely for measuring our own advertising effectiveness, not for selling your data.

10.3 Geo-Based Consent

For visitors from the European Economic Area (EEA), United Kingdom, and Switzerland, we apply enhanced privacy protections automatically:

• Cookie consent is required before any non-essential tracking activates.
• Booking forms include a GDPR consent checkbox with link to our Privacy Policy.
• Consent proof (timestamp) is recorded server-side for compliance verification.

11. Billing and Payments

11.1 Stripe Payment Processing

All payments are processed securely through Stripe Inc.:

• Credit card information is never stored on our servers (Stripe handles all PCI-DSS compliance).
• By subscribing, you agree to Stripe's Terms of Service.
• Subscription billing occurs automatically on the recurring date you specify.
• You can update or cancel your subscription anytime via account settings.

11.2 Refund Policy

• All subscriptions include a free trial period (where applicable). You may cancel during the trial at no cost.
• Once the trial ends and your subscription is charged, all payments are final and non-refundable.
• No partial refunds are issued for unused time within a billing period.
• If you believe you were charged in error, contact support@aura-app.ai within 7 days of the charge.

11.3 Subscription Changes

• Upgrade or downgrade effective immediately.
• Mid-cycle changes are prorated.
• Cancellation effective at the end of your current billing period.

11.4 Free Trial

• Eligible new subscribers receive a free trial as displayed at checkout.
• Your payment method is collected at signup but is not charged until the trial period ends.
• You may cancel anytime during the trial without being charged.
• If not cancelled before the trial ends, your subscription begins automatically and your payment method is charged at the applicable rate.

12. Intellectual Property

12.1 Aura's Rights

The Service, including all software, text, images, and other content, is owned by Aura A.I LLC and is protected by copyright, trademark, and other intellectual property laws.

12.2 User Data

You retain all rights to your data and content. By using the Service, you grant Aura a limited, non-exclusive license to process your data solely for providing the Service.

12.3 Generated Insights

Insights and analytics generated from your data remain your property. Aura may use anonymized, aggregated data (with all identifying information removed) for service improvement, research, and analytics without your permission.

13. Service Availability and Limitations

13.1 Uptime

While we strive for high availability, we do not guarantee uninterrupted service. Planned maintenance windows will be communicated in advance when possible.

13.2 Third-Party Dependencies

Service functionality depends on third-party APIs (Google Workspace, Nylas, AI providers, Stripe). We are not responsible for third-party service interruptions or unavailability.

13.3 Limitation of Liability

THE SERVICE IS PROVIDED "AS IS" WITHOUT WARRANTY OF ANY KIND. AURA A.I LLC DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.

IN NO EVENT SHALL AURA BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING LOST PROFITS, DATA LOSS, OR BUSINESS INTERRUPTION, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

AURA'S TOTAL LIABILITY FOR ANY CLAIMS SHALL NOT EXCEED THE AMOUNT PAID BY YOU FOR THE SERVICE IN THE 12 MONTHS PRECEDING THE CLAIM, OR $100, WHICHEVER IS GREATER.

14. Indemnification

You agree to indemnify and hold harmless Aura A.I LLC, its officers, directors, employees, and agents from any claims, damages, losses, or expenses (including legal fees) arising from:

• Your use of the Service.
• Violation of these Terms.
• Violation of any applicable laws or regulations.
• Any data you upload or process through the Service.
• Your failure to obtain proper consent for recording or processing meeting data.

15. Termination

15.1 Termination by You

You may terminate your account at any time by contacting support@aura-app.ai or using your account settings. Data deletion will be processed according to our Privacy Policy (within 30 days).

15.2 Termination by Aura

We may suspend or terminate accounts that:

• Violate these Terms or our Privacy Policy.
• Engage in unlawful activity.
• Pose security risks to our infrastructure.
• Are inactive for 12 months.
• Have outstanding payment issues.

We will provide notice when legally and practically possible, typically 30 days unless an immediate security threat exists.

16. Changes to Terms

We reserve the right to modify these Terms at any time. Material changes will be communicated 30 days in advance via email or dashboard notification. Continued use of the Service after the effective date constitutes acceptance of updated Terms.

17. Governing Law and Jurisdiction

These Terms and any disputes arising from your use of the Service shall be governed by and construed in accordance with the laws of the State of New York, United States, without regard to its conflict of law provisions.

You agree that any legal action or proceeding relating to your use of the Service shall be brought exclusively in the state and federal courts located in New York County, New York, and you hereby consent to the personal jurisdiction and venue of such courts.

18. Contact Information

Aura A.I LLC

26 Broadway
New York, NY 10004
United States

For questions about these Terms: support@aura-app.ai

19. Severability

If any provision of these Terms is found to be unenforceable or invalid, such provision shall be severed or reformed to the minimum extent necessary to make it enforceable, and the remainder shall remain in full force and effect.

20. Entire Agreement

These Terms of Service, together with our Privacy Policy, constitute the entire agreement between you and Aura A.I LLC regarding the Service and supersede all prior or contemporaneous communications, representations, or agreements, whether oral or written.